My son plays baseball.
During a game, he pitches, he bats, he plays the field. Every time it's his turn, I take out my phone and film a video.
By the time the game is over, there are dozens of videos in the Photos app.
“I'll edit them into one video later.”
I'd think that, but most of the time, they just stayed where they were.
“If only I could shoot it as one video from the start.”
That's how OneReel began.
The idea behind OneReel
Bringing back
the old camcorder.
With the old camcorders, there was hardly any sense of editing at all.
Trips, field days, birthdays. You'd plug what you filmed straight into the TV and the whole family would watch it together.
“I wonder what we got?”
Just watching what you'd filmed, as it was — that time itself was the fun part.
We made OneReel to be a camera that lets you experience that simple joy once again, on your smartphone.
Not an app for editing, but a camera for capturing memories.
That's why our logo isn't about video editing — it's designed around the image of a single reel of film.














